Parkland Travel Club
The Parkland Travel Club of Parkland, FL educates people who love to travel and socialize with others who do the same. At their Travel Night events, people can interact personally with the top travel companies in the world.
We have been part of this group's development from the ground-up, working closely with a co-host to develop the visual identity, marketing, website, social media, and all marketing copy.
The website performs many functions. It is a hub for travel information, from informative articles to available special travel deals, promotes the hosts and sponsors, and most importantly, allows people to sign up (for free) to the club and then RSVP for events. Users can manage their free account and their RSVP responses.
TREKKER Magazine was developed as part of the project, funded by the sponsorships. We originated the idea and implementation for the magazine, and designed the TREKKER logo and the editorial layout.
Social media promotion and engagement is used to bring people to the events. Each event is comprised of three speakers from national travel companies, booths for sponsors, food and drink, lots of conversation, and giveaways including FREE cruises!
We designed everything for the event, from the social media posts down to the custom cake topper.
Pop-up display banners were designed for our corporate sponsors. Each sponsor gets a table in the sponsors area and advertising space in the TREKKER magazine, the official magazine of the Parkland Travel Club.
If you live in the South Florida area, be sure to RSVP for the next event. You could be the next lucky winner of a free cruise!